Author Archives: Matthew Ozolins

Webics Business Networking Breakfast

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On Tuesday the 4th of March, Webics sponsored the Shoalhaven Business Chamber‘s first monthly Business Networking Breakfast (BNB) at Ablaze Brasserie in Nowra. The breakfast was a great opportunity for Ory Purhonen and myself to tell the Webics story to around 25 local business owners and professionals in an intimate setting with no pressure. It [...]


Why You Probably Don’t Need A Mobile App

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As technology continually expands, more people are accessing the internet than ever via a mobile device. Many businesses respond to this growing trend by considering the creation of a mobile app for their business, allowing customers to easily connect with the business on their phone. Yet this is not the ideal solution for most businesses. [...]


Entrepreneur Advice: If I knew Then, What I Know Now

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I hear all sorts of business statistics every day. One of the most startling is that 95% of businesses fail in the first five years. Over the last week I’ve been in touch with five awesome entrepreneurs who have traveled further along the path to success than many others. But like all successful people, they [...]


Online Proposals: How To Create and Manage Them

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Sales teams across the world are rapidly realising that the time has come to stop using PDF proposals and to create online proposals instead. Apart from the obvious benefit of having a cloud system which keeps your proposals all in one place, online proposals can increase your close rate (it certainly did for us). I [...]


Why is my website loading slowly?

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Now that you’ve determined your website is loading slowly, it’s critical that you fix the problem as soon as possible. When your website load time is not up to scratch, your search rankings and conversion rate are effected and as a results of this your bottom line will probably take a hit. It seems crazy, [...]


Splashing Cash – Online Shopping

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Online shopping is in the top 71% of internet activities only trailing behind reading news at 76%, using a search engine at 92% and reading an email at 92%, so it is no wonder that online shopping is changing the face of retail and the way we go about our purchasing. E-Commerce websites have given [...]


Hook Readers through Killer Headlines!

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You have crafted your best ever blog post yet you still aren’t getting the attention that you SHOULD be getting! The attention span of others to your high quality content is dragging you down; don’t worry because you are not alone! This common issue can be troublesome for even the best budding bloggers and freelance [...]


Get Font’d!

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Globally recognised brands have several qualities in common, like technological innovation or forward-thinking business models.  On the surface, these groundbreaking companies also have distinctive logos that are quickly identified by consumers. Since a brand’s logo is meant to draw in an audience, the psychology of design is central to the creative process.  A logo for [...]


Will Smith Helps You Rank Your Website

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The frame of mind you are required to be in if you want to succeed in ranking a website with SEO is really no different to the frame of mind required to succeed in anything else, business, rapping, acting or otherwise. I think Will Smith said it best when he said “If you are not [...]


SEO – Top Serial Killers

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There’s a lot to remember when incorporating search engine optimisation into your marketing plan, especially if you’re going at it alone via DIY SEO. There are methods that you are using and not using that could be hurting your ranking right now. If you’re not happy with your current search engine ranking, find out how [...]