Content Marketing
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seo copywriter

Why You Need an SEO Copywriter

August 23, 2021 Content Marketing
If the copy on your website doesn’t get to the point quickly and clearly, you risk both losing your audience and damaging your brand. Bad ...
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website needs a faq page

Why Your Website Needs A FAQ Page

October 27, 2020 Content Marketing
If we asked you what the most important page on your website is, you’d probably answer your home page or contact page. If you are ...
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what is content marketing

What Is Content Marketing & Why Is It Important?

April 16, 2019 Content Marketing
It’s likely you’ve heard the phrase ‘content is king.’ It’s something digital marketing agencies like to say a lot. Why? Because without content there is ...
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3 Questions to Ask to Determine Your Content Marketing Strategy

March 14, 2017 Advertising Tips & Tricks
3 Questions to Ask to Determine Your Content Marketing Strategy Do you have a content marketing strategy? If you’re a modern business owner, we hope ...
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Content Visibility on Mobile Sites Now More Important than Ever, Says Google

January 13, 2017 Content Marketing
Content Visibility on Mobile Sites Now More Important than Ever, Says Google On January 10th, 2017, Google implemented previously-announced changes.
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The Power of Emotion: Writing Better Sales Copy

October 6, 2016 Content Marketing
What convinces your prospect to make a purchase? How does your customer decide to buy a specific product? Does emotion play a part? According to ...
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5 Ways to Create Evergreen Content

February 1, 2016 Content Marketing
There are a lot of maxims about writing content, it seems. “Content is king.” “Keywords are everything.” “Keywords don’t matter.” “It’s all about the call ...
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The Problem with “Salesy” Content

October 26, 2015 Advertising Tips & Tricks
Have you ever encountered overly “salesy” content? You probably know what I mean. You’re reading an informative blog post and suddenly you realise you’re in ...
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