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Google Lead Form Extensions : The Game Is Changing

Google Lead Form Extensions : The Game Is Changing

The roll-out of Lead Form Extensions is an exciting development in the evolution of Google. While it is well established that the majority of search traffic comes from mobile users, surprisingly, mobile conversion rates are much lower than desktop. To address this...
Google My Business Listings: Key Insights From New Report

Google My Business Listings: Key Insights From New Report

According to a new Google My Business Insights Study: 5% of Google My Business listing views result in a website click, call, or direction requestSound Low? It’s not. Not only is the conversion rate increasing year on year, but for the average business, 5% translates...
Digital Marketing Grants For Small Business

Digital Marketing Grants For Small Business

Are you a small business with headquarters in Queensland? Do you have fewer than 20 employees? Do you have an Australian Business Number (ABN) as well as being registered for GST? Was your turnover $2 million or less last financial year? If you have answered yes to...
Google Chrome Security Changes

Google Chrome Security Changes

According to Google: “A secure web is here to stay.” Starting in July 2018, Google Chrome will mark all HTTP websites as ‘not secure’. What does that mean for your website? If your website doesn’t secure a SSL certificate within the next two months,...
Will The Google Speed Update Affect Your Site?

Will The Google Speed Update Affect Your Site?

Recently, we wrote about Google’s last major update – “Fred” – which took place in March 2017. We know that Google makes hundreds of minor changes to its search algorithm each year, but major updates are far more sporadic, and, far more consequential....