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Why Your Business Needs A Link Building Strategy

Why Your Business Needs A Link Building Strategy

While increasing your domain authority is an important part of link building, it’s not the only benefit. Effective link building increases referral traffic to your site, helps you form mutually beneficial relationships with other businesses and builds your brand...
Should I Choose a .com or .com.au Domain?

Should I Choose a .com or .com.au Domain?

Fact: your domain name will impact the success of your business online.  Choosing a domain name is a two-part process. The first step is the actual address (or domain name) which will become the online identity of your business. Ideally, your domain name needs to be...
3 Common SEO Mistakes (And How To Avoid Them)

3 Common SEO Mistakes (And How To Avoid Them)

While SEO techniques are always expanding and evolving in line with Google’s updates, the basic principles for SEO success remain the same. This is especially true if you are a small business looking to dominate the local search results. But where does SEO start and...
How Many Pages Should A Website Have For SEO?

How Many Pages Should A Website Have For SEO?

How many pages should a website have for SEO? Whether you are building your first website or considering a redesign, this is a question you will undoubtedly ask yourself, or your local web design agency. Are more pages better for SEO? How many pages is too many?...
Will The Google Speed Update Affect Your Site?

Will The Google Speed Update Affect Your Site?

Recently, we wrote about Google’s last major update – “Fred” – which took place in March 2017. We know that Google makes hundreds of minor changes to its search algorithm each year, but major updates are far more sporadic, and, far more consequential....