by Webics | Mar 13, 2018 | Communication, Social Media
Most of use Facebook Messenger to chat with friends and family. It’s free, it’s fast, and it’s global. Users can easily share messages, photos, files, links and GIFs to individuals or groups. In fact, group conversations are one of Messenger’s most popular features....
by Webics | Sep 4, 2017 | A/B Testing, Social Media
One of the best ways to measure the success of your marketing is through A/B testing, also known as split testing. The essence of this approach involves releasing multiple versions of an advertisement (usually two) with varying copy or images, etc., and then observing...
by Webics | May 1, 2017 | Social Media
Is Facebook for businesses on its way out? Many sources suggest that organic reach for Facebook pages is all but dead. While paying for advertising on the world’s most popular website is alive and well, as a “social” media platform, Facebook has definitely changed....
by Ory Purhonen | Jan 6, 2017 | Social Media
With every passing year, social media trends come and go, but alongside the sometimes passing fads, real, effective strategies begin to emerge. 2017 will be no different. If your business aims to stay ahead of the curve this year, the time to implement some fresh...
by Rowyn Pepper | Jul 14, 2016 | Social Media
Are you on Facebook? The world’s largest social media network now has roughly 1.09 billion users accessing Facebook every single day. With incredible statistics like these, chances are high that if you’re reading this, you have a personal Facebook account. With so...
by Rowyn Pepper | Jun 17, 2016 | Social Media
Social media has changed the way the world does business. As the owner or proprietor of an enterprise or brand, it’s more than likely that you’ve adopted social media as an imperative part of your business development. To be the most effective on social media, it’s...