Google Ads

Google Ads is one of the fastest and most cost-effective ways to drive more traffic to your website, maximise online conversions and boost sales for your business. It works because you are advertising to people who have already determined they want your product or service and are actively looking for it. Google Ads is also highly trackable, so you can easily determine what aspects of your campaign are working and where improvements can be made.

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Harness The Power Of The Search Query

Google Ads is so effective because you are targeting select groups of people, at set times, in specific locations, who are actively searching for your products or services. Your ads will appear in their search results and when they click, you pay a small fee to Google. If your campaign is set up correctly, Google Ads is a very profitable way to grow your business and achieve set marketing goals.

Save Time & Money With A Managed Campaign

There’s no doubt that Google Ads is a proven way to increase your conversions, but the interface is complex, and the theory is detailed, requiring a significant investment of your time to understand. Time that could be better spent running your business.

Our successful Google Ads campaigns are full of complexities that our team has spent years mastering. These include choosing strategic keywords, setting the right budget, appropriate use of negative keywords and tracking metrics. Webics matches your products and services with the people who want them most and monitors the results meticulously, saving you time and money.

Powerful Conversion Tracking

Google Ads makes it easy to compare your goals to data. Track and improve the performance of your ads from both a qualitative and quantitative standpoint.

Accredited Google Partner

Our Google Partner badge means you benefit from our exclusive training, expert knowledge, a dedicated account manager and all-round better service.

We Are Performance-Focused To Maximise Your ROI

Every Google Ads campaign we manage starts with a full business analysis. Understanding who your clients are and what they are worth to your business in the short-term, mid-term and long-term is the key to our success.

We are focussed on making sure you get the most value for money from your campaign. We don’t just look at your overall spend, we look at a whole range of metrics that tell us how well your ads are performing. Whether your goal is to increase your client base, sell products or attract more visitors to your website, you will see the results of your campaign almost immediately.

Why Work With Us

No Lock in Contracts
100% Transparency
No Exit/Cancellation Fees
Certified Google Partner
Strategic Keyword Research
Business Analysis
Customised Campaigns
Dynamic Targeting
Conversion Tracking
Monthly Performance Reports
Weekly or Monthly Optimisations (*Depending on Package)

Our Prices

$ 199 / month
^{plus GST}

Setup Fee
$350 plus GST
Workable Budget - paid directly to Google
$500 > $1000 +gst /month
Account Optimisation
Monthly
Performance Reports
Monthly
Verbal updates from Account Manager
Quarterly
Ad Type
Search
Campaigns
1
Ad Groups
Up to 5
Keyword Research
Display Ads
Google Shopping

$ 399 / month
^{plus GST}

Setup Fee
$600 plus GST
Workable Budget - paid directly to Google
$1000 > $2000 +gst /month
Account Optimisation
Weekly
Performance Reports
Monthly
Verbal updates from Account Manager
Monthly
Ad Type
Search
Campaigns
Up to 5
Ad Groups
Up to 10
Keyword Research
Display Ads - 1 set
Google Shopping

Popular

$ 699 / month
^{plus GST}

Setup Fee
$1000 plus GST
Workable Budget - paid directly to Google
> $2000 +gst /month
Account Optimisation
Weekly
Performance Reports
Monthly
Verbal updates from Account Manager
Monthly
Ad Type
Search
Campaigns
Up to 10
Ad Groups
Up to 20
Keyword Research
Display Ads - 2 set (general and retargeting)
Google Shopping

We create better digital experiences to set your brand apart

Social Media Ads

Webics can show you how to drive consistent sales, increase your customer base and grow your brand through carefully targeted social media advertising.

Learn More

Google Shopping

Our marketing strategists can help you get qualified leads by utilising Google shopping, growing your reach for potentials customers.

Display & Remarketing

Part of our Paid Ads section, remarketing is a great tool for brand awareness once a user has visited your website, helping to bring more traffic to your website.

Bing Ads

Just like Google Ads, Bing Ads are great for maximising online conversions and boosting sales. They provide another search base to reach your customers.

Frequently Asked Questions

What is the difference between PPC & SEO?

Search Engine Optimization (SEO) is a long-term strategy to improve a website’s organic rankings in the search engine results pages. PPC is a paid search engine marketing method to run advertisements for relevant keywords in the search results.

How do I know how much I am spending?

Webics operates so that your advertising budget is paid directly to the platform. This enables complete transparency, so you can easily distinguish between advertising spend and management costs.

Why do people click PPC ads?

Because the ad answered their query or they are already familiar with the brand. That's why it is vital that your PPC campaign targets the right people with the right information at the right time.

What kind of ROI can I expect from PPC?

ROI is subjective, so it does depend on what specific goals you have set for your business. The good news is that almost all PPC campaigns have an instant impact. They also generate a lot of data, so it is easy to see what is working and what isn't, all of which will be detailed in your monthly report.

How much does Google Ads cost?

We have a range of packages starting from $199 + GST per month (+ initial setup fee). The minimum workable budget (paid directly to Google) is $500 per month.

What is the difference between Google Ads & SEO?

SEO requires an investment of time and money before you get results. It is a long-term strategy that involves setting up your website properly and optimising your content. With Google Ads, you only pay when people click on your ad. Both are important, but Google Ads is a much quicker way of bringing targeted traffic to your website.

My last Google Ads campaign didn't work. Why should I try again?

The root cause of most failed Google Ads campaigns is poor management. Running a Google Ads campaign without an in-depth knowledge of the platform usually results in burning through money fast and unnecessarily. Inappropriate search terms, not enough A/B testing, poor landing page design and ineffective copy are just some of the reasons why your campaign may not have delivered the results you expected.

Can I manage my own Google Ads campaign?

You can, but you might want to re-read the previous FAQ first. Setting up and managing a successful Google Ads campaign requires a significant investment of your time and that's assuming you've done the background learning. As a Google Partner, we have passed all the Google Ads product certification exams and are up-to-date with all the latest changes and metrics.

What campaign types are available?

There are 5 types of campaigns available On Google Ads.

Search Ads
Display Ads
Video Ads
Shopping Campaign
App Campaign

Once you know what the goal of your campaign is you'll be able to select a campaign type. We can advise you on which campaign type will deliver the best results for your business.

Why do campaigns need to be optimised?

Optimisation ensures you are targeting the right audience at the right time with the right product or service, increasing your conversion rate and saving you money.

I have a Google Ads campaign running, but I can't see my ads

There are several reasons why your ads might not be showing including:

Your daily budget has been reached
You are located outside the targeted area
Your ad may be scheduled to only run at certain times of the day

If you repeatedly search for your ad without clicking, Google may recognise your computer and stop showing you the ad because it thinks you are not interested.

What metrics can be tracked with Google Ads?

Google Ads is incredibly powerful when it comes to leveraging user data. These are just some of the Google Ads Metrics that can be tracked.

When will I see results?

Generally speaking, we would expect you to start seeing impressions and clicks within the first few days of your campaign starting. Leads and conversions will increase over time with continual optimisation.

Can my competitors target branded keywords?

There is nothing stopping a competitor from bidding against your brand as long as they don't mention your trademarked name in their ad copy.