Google Ads

Google Ads is one of the fastest and most cost-effective ways to drive more traffic to your website, maximise online conversions and boost sales for your business. It works because you are advertising to people who have already determined they want your product or service and are actively looking for it. Google Ads is also highly trackable, so you can easily determine what aspects of your campaign are working and where improvements can be made.

Harness The Power Of The Search Query

Google Ads is so effective because you are targeting select groups of people, at set times, in specific locations, who are actively searching for your products or services. Your ads will appear in their search results and when they click, you pay a small fee to Google. If your campaign is set up correctly, Google Ads is a very profitable way to grow your business and achieve set marketing goals.

Save Time & Money With A Managed Campaign

There’s no doubt that Google Ads is a proven way to increase your conversions, but the interface is complex, and the theory is detailed, requiring a significant investment of your time to understand. Time that could be better spent running your business.

Our successful Google Ads campaigns are full of complexities that our team has spent years mastering. These include choosing strategic keywords, setting the right budget, appropriate use of negative keywords and tracking metrics. Webics matches your products and services with the people who want them most and monitors the results meticulously, saving you time and money.

We Are Performance-Focused To Maximise Your ROI

Every Google Ads campaign we manage starts with a full business analysis. Understanding who your clients are and what they are worth to your business in the short-term, mid-term and long-term is the key to our success.

We are focussed on making sure you get the most value for money from your campaign. We don’t just look at your overall spend, we look at a whole range of metrics that tell us how well your ads are performing. Whether your goal is to increase your client base, sell products or attract more visitors to your website, you will see the results of your campaign almost immediately.

Why Work With Us
  • No Lock in Contracts
  • 100% Transparency
  • No Exit/Cancellation Fees
  • Certified Google Partner
  • Strategic Keyword Research
  • Business Analysis
  • Customised Campaigns
  • Dynamic Targeting
  • Conversion Tracking
  • Monthly Performance Reports
  • Weekly or Monthly Optimisations (*Depending on Package)

Our Prices

Starter

Small Tradie (services industries) with less than 2 staff
$ 199 / month
plus GST
  • Setup Fee
    $350 plus GST
  • Workable Budget - paid directly to Google
    $500 > $1000 +gst /month
  • Account Optimisation
    Monthly
  • Performance Reports
    Monthly
  • Verbal updates from Account Manager
    Quarterly
  • Ad Type
    Search
  • Campaigns
    1
  • Ad Groups
    Up to 5
  • Keyword Research
  • Display Ads
  • Google Shopping

Standard

Business with 2-10 staff
$ 399 / month
plus GST
  • Setup Fee
    $600 plus GST
  • Workable Budget - paid directly to Google
    $1000 > $2000 +gst /month
  • Account Optimisation
    Weekly
  • Performance Reports
    Monthly
  • Verbal updates from Account Manager
    Monthly
  • Ad Type
    Search
  • Campaigns
    Up to 5
  • Ad Groups
    Up to 10
  • Keyword Research
  • Display Ads - 1 set
  • Google Shopping
Popular

Advanced

Business with 10+ staff
$ 699 / month
plus GST
  • Setup Fee
    $1000 plus GST
  • Workable Budget - paid directly to Google
    > $2000 +gst /month
  • Account Optimisation
    Weekly
  • Performance Reports
    Monthly
  • Verbal updates from Account Manager
    Monthly
  • Ad Type
    Search
  • Campaigns
    Up to 10
  • Ad Groups
    Up to 20
  • Keyword Research
  • Display Ads - 2 set (general and retargeting)
  • Google Shopping

We Create Better Digital Experiences To Set Your Brand Apart

Frequently Asked Questions

We have a range of packages starting from $199 + GST per month (+ initial setup fee). The minimum workable budget (paid directly to Google) is $500 per month.

SEO requires an investment of time and money before you get results. It is a long-term strategy that involves setting up your website properly and optimising your content. With Google Ads, you only pay when people click on your ad. Both are important, but Google Ads is a much quicker way of bringing targeted traffic to your website.

The root cause of most failed Google Ads campaigns is poor management. Running a Google Ads campaign without an in-depth knowledge of the platform usually results in burning through money fast and unnecessarily. Inappropriate search terms, not enough A/B testing, poor landing page design and ineffective copy are just some of the reasons why your campaign may not have delivered the results you expected.

You can, but you might want to re-read the previous FAQ first. Setting up and managing a successful Google Ads campaign requires a significant investment of your time and that's assuming you've done the background learning. As a Google Partner, we have passed all the Google Ads product certification exams and are up-to-date with all the latest changes and metrics.

There are 5 types of campaigns available On Google Ads.

  • Search Ads
  • Display Ads
  • Video Ads
  • Shopping Campaign
  • App Campaign  

Once you know what the goal of your campaign is you'll be able to select a campaign type. We can advise you on which campaign type will deliver the best results for your business.

Optimisation ensures you are targeting the right audience at the right time with the right product or service, increasing your conversion rate and saving you money. 

There are several reasons why your ads might not be showing including:

  • Your daily budget has been reached
  • You are located outside the targeted area
  • Your ad may be scheduled to only run at certain times of the day

If you repeatedly search for your ad without clicking, Google may recognise your computer and stop showing you the ad because it thinks you are not interested.  

Google Ads is incredibly powerful when it comes to leveraging user data. These are just some of the Google Ads Metrics that can be tracked.

  • Impressions
  • Overall Cost
  • Number Of Clicks
  • Average Cost-Per-Click (CPC)
  • Number Of Conversions
  • Cost Per Conversion
  • Impressions By Campaign
  • Overall Click-Through-Rate (CTR) 
  • CTR by Ad Groups
  • CTR By Campaigns

Generally speaking, we would expect you to start seeing impressions and clicks within the first few days of your campaign starting. Leads and conversions will increase over time with continual optimisation. 

There is nothing stopping a competitor from bidding against your brand as long as they don't mention your trademarked name in their ad copy.

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