Branding
We designed the logo too
The On Line Recruitment identity was drawn by Webics, not handed to us. The logo, the colours and the website were decided together, which is why the brand fits the site instead of being fitted to it.
About the client
Who they are
On Line Recruitment is a leading provider of employment services for regional and metropolitan Australia. They needed a refreshed logo and website to modernise their brand, reflect their inclusive approach to recruitment, and appeal to both jobseekers and employers. They also required SEO to ensure businesses could easily find them online for recruitment and labour hire services.
The solution
What Webics delivered
Webics created a refreshed visual identity and website for On Line Recruitment that unified their brand across digital and print platforms. Our designers and developers used the new logo’s colour palette to build a fully responsive website with simple navigation and a dynamic banner that brings energy to the brand. The site was integrated with On Line Recruitment’s job listing software, streamlining the process of updating vacancies.
We also rolled out an SEO campaign targeting recruitment and labour hire keywords, helping employers and job seekers across Australia find On Line Recruitment more easily online. Since the website launch, we’ve continued to expand their brand presence through a consistent corporate identity and marketing materials.
