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What Is Content Marketing & Why Is It Important?
It’s likely you’ve heard the phrase ‘content is king.’ It’s something digital marketing agencies like to say a lot. Why? Because without content there is no marketing. And every successful online marketing campaign relies on valuable, relevant content to...
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Do I Need To Hire A Professional Graphic Designer?
Good graphic design matters to your business.Small and medium businesses often undervalue professional design work, especially when finances are tight. Creative budgets are usually the first to be cut, and if marketing is done in-house, resources are...
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Business Brand Photography: Why Every Business Needs Professional Photos
Fact: Images Get Attention The power of visual content to engage consumers and help them process information cannot be ignored. If you consider that 90% of information that comes to the brain is visual and 65% of the population are visual learners, it makes sense that...
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5 Rules for Responding To Online Reviews
Did you know that 86% of consumers read online reviews for local businesses? Reviews can significantly impact purchasing decisions and determine whether or not someone trusts your business. Take a minute to think about your own online reviews. This may be on social...
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Webics Christmas Break
The team at Webics would like to wish everyone a very happy holiday and we hope that you have a nice, relaxing break over the summer. We are all looking forward to working with you all in 2019. Our office will close from the 21st of December and reopen at 9am on the...
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Local Search Ranking Factors 2018: Reviews Matter
A 2018 local search ranking factors study from BrightLocal has revealed what we have long suspected. Google reviews are important to local SEO rankings. Not just the number of the reviews, but whether the reviews are positive or negative. In other words, the more...
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Upgrading to PHP 7: What You Need To Know
Consider this: Approximately 78.9% of websites run on PHP. PHP version 5 is used by 61.8% of these websites. As of December 31 2018, all security support for the PHP version 5 will end. What does this mean? “This means that starting with next year, around 62 percent...
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Ecommerce Web Design: What You Need To Know
Ecommerce in Australia is growing rapidly. Consider these statistics from the 2018 eCommerce Industry Paper: In 2015, less than 10% of Australians used a smartphone to make an online purchase. By 2017, one in five purchases were made from an online device. At the...
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Digital Marketing Grants For Small Business
Are you a small business with headquarters in Queensland? Do you have fewer than 20 employees? Do you have an Australian Business Number (ABN) as well as being registered for GST? Was your turnover $2 million or less last financial year? If you have answered yes to...
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Social Media Marketing Tips 2018
A social media presence should be a part of every business’s marketing strategy. However, getting the most out of a social media campaign isn’t easy, especially in the ever-changing social network landscape. To help you use social media to your business’s advantage,...
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3 Common SEO Mistakes (And How To Avoid Them)
While SEO techniques are always expanding and evolving in line with Google’s updates, the basic principles for SEO success remain the same. This is especially true if you are a small business looking to dominate the local search results. But where does SEO start and...
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How Many Pages Should A Website Have For SEO?
How many pages should a website have for SEO? Whether you are building your first website or considering a redesign, this is a question you will undoubtedly ask yourself, or your local web design agency. Are more pages better for SEO? How many pages is too many?...
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