About the client
Architectural Venetian Plaster and Microcementing is the leading cement renderer and texture coater on the NSW South Coast since 2010. With a focus on their modern and professional business structure, we were tasked with designing a website that ranks well on Google and leads viewers to convert.
The solution
We designed a bold, modern logo featuring a hawk and trowel to symbolise strength and craftsmanship within the industry. The organic mask texture and soft grey palette give the brand a refined, premium look that stands out across digital, social, and print applications.
Building on this foundation, our web designers and developers carried the minimalist palette through to a fully responsive website redesign that’s visually striking, mobile-friendly, and easy to navigate. Featuring premium imagery and clear calls to action, the new site makes it effortless for clients to request a quote or get in touch. Feedback from both the client and visitors has been overwhelmingly positive.
More than the website
Webics did more than one job for Architectural Venetian Plaster and Microcement. Here is the rest of it.
Branding
The Architectural Venetian Plaster and Microcement identity was drawn by Webics, not handed to us. The logo, the colours and the website were decided together, which is why the brand fits the site instead of being fitted to it.
The platform
WordPressBuilt on WordPress, then hosted, updated and kept secure by Webics.I.T. and email
Business email on Google Workspace, with shared calendars and files behind it.Gallery
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