web hosting matters

Web Hosting Matters: Here’s Why

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Fact: Every business needs high-performing hosting for their website. 

Even though web hosting doesn’t often make it to the top of the priority list, a quality host is one of the best investments you can make.

To understand why cheap web hosting is never best, you first need to understand what it is and what to look for when searching for the best web hosting. 

What Is Web Hosting?

Web hosting is the foundation of every website. It is where all the files that make up your website are stored. When you click on a domain name, it is translated into the IP address of its web host (a remote computer) which sends the website’s files back to you in the form of a website. In other words, web hosting is rented space on a remote computer that allows your website to be visible on the internet. 

A web host is also responsible for making sure your files are secure from hackers and that there is a backup power supply so your website will be live 24/7

5 Things To Look For In A Web Host

There are hundreds of web hosting companies to choose from, so knowing which one to go with can be tricky. Whatever company you end up choosing, you want to make sure these features are included in their web hosting packages. 

Uptime Guarantee – Every minute your website is offline, is a minute you are losing potential business. Don’t accept anything less than 99.9% uptime

Support – If an unexpected problem occurs and your website goes offline, you want it sorted out straight away, not the next day or whenever they get to it. Look for a host that offers 24/7 phone support so you can speak to an actual person whenever you need to.

Backups – Look closely at how often your web hosting service takes backups. If you ever need to roll back your website to a previous version, you’ll want at least daily backups taken. Also make sure they have a disaster recovery plan (backups of backups) in place. 

Location – Hosting locally is best. If the majority of your site visitors come from Australia then ideally your site should be hosted in Australia. The further away your server is, the longer it will take your site to load.

Web Hosting Reviews – If you have a shortlist of web hosting companies, do a bit of research via their social channels and check review sites. People don’t tend to hold back when it comes to their website being offline!

Invest In Fast, Reliable Web Hosting in Australia 

Did you know that where you choose to host your website can impact your SEO? Yes, your site’s uptime and page speed will affect where your site ranks because they affect the user experience. Google wants to deliver the best possible experience to the user, so if your site is prone to server errors and timeouts, your site will not rank as high as a competitor’s site that doesn’t suffer from these issues.

Webics has been hosting websites in Australia for over 10 years. We offer fast, reliable hosting with 99.9% guaranteed uptime and 24/7 site monitoring. All our website packages come with support.


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