Your domain name is the first touchpoint for your online customers. It helps promote your products and services, gives your business an identity and makes you stand out from your competitors. The perfect domain name needs to sound like a brand yet also be credible, easy to spell, easy to remember and not too long. If you’ve got a good idea for a domain name and it is available, we suggest you secure it as soon as possible. You don’t have to use it right away, but registering it means no one else can steal it!